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	<title>Miami Online Marketing Blog &#187; franchise marketing</title>
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	<description>When your traffic is laggin&#039;, call the Dragon.</description>
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		<title>Online Marketing for Franchises</title>
		<link>http://www.seokomodo.com/wpblog/franchise-marketing/online-marketing-for-franchises/</link>
		<comments>http://www.seokomodo.com/wpblog/franchise-marketing/online-marketing-for-franchises/#comments</comments>
		<pubDate>Tue, 27 Jan 2009 17:41:00 +0000</pubDate>
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				<category><![CDATA[franchise marketing]]></category>
		<category><![CDATA[franchising]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[<p>Our new year at SEO Komodo begins with a renewed commitment to blogging.  This post is the first in a series all about online marketing in the world of franchising.  Our clients are primarily franchise companies and we have seen the good, the bad, and the ugly when it comes to online marketing [...]]]></description>
			<content:encoded><![CDATA[<p>Our new year at SEO Komodo begins with a renewed commitment to blogging.  This post is the first in a series all about online marketing in the world of franchising.  Our clients are primarily franchise companies and we have seen the good, the bad, and the ugly when it comes to online marketing in this industry.  We will be sharing our knowledge and experience with all the franchisors and franchisees out there to help you take advantage of the huge opportunities in online marketing and avoid the pitfalls.</p>
<p>Online marketing is a catchall phrase that can include anything to do with conducting business on the web.  Each post in this series will delve into the numerous component topics.  We intend to educate the reader on a specific subject and then demonstrate how they all fit together in the big picture of online marketing.  Most importantly, we will explain how online marketing helps achieve your business&#8217;s goals.  Topics that will be covered include:</p>
<p>Search engine optimization (SEO)<br />Pay-per-click marketing (PPC)<br />Website analytics<br />Writing website content<br />Social media marketing<br />Viral content creation<br />Blogging<br />Copyright and trademark protection<br />Link building<br />Local search<br />Conversion tracking<br />Online marketing Coordination between franchisors and franchisees<br />Call tracking<br />Franchise portals</p>
<p>Are there other topics that you would like to see covered?  Let us know!</p>
<p>Thanks for stopping by and don&#8217;t forget to come back soon for the first topic in our Online Marketing for Franchises series: search engine optimization.</p>
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